ACADEMIC EXPERIENCE

Assistant Professor (07/2016 to date)
IESE Business School, Spain / Marketing Department

Visiting Scholar (03/2014 to 06/2016)
New York University, USA / Marketing Department, Stern School of Business
Sponsor: Prof. Dr. Priya Raghubir

Associated Researcher (03/2014 to 06/2016)
Motivation Lab of Prof. Dr. Gabriele Oettingen and Prof. Dr. Peter Gollwitzer
New York University / Department of Psychology

Visiting Postdoctoral Researcher (05/2013 to 08/2013)
University of Hamburg, Germany / Department of Psychology

Postdoctoral Researcher (12/2012 to 03/2016)
University of St. Gallen, Switzerland / Center for Customer Insight

Visiting Scholar (04/2010-05/2011)
New York University, USA / Marketing Department, Stern School of Business
Sponsor: Prof. Dr. Priya Raghubir

Doctoral Student  (09/2007-11/2012)
University of St. Gallen, Switzerland / Institute for Services and Tourism

HONORS, AWARDS, GRANTS, AND FELLOWSHIPS

(2015) Grant, Duke-Ipsos Research Center and Think Tank, Research Program on “Price Cues” ($10,000)
(2015) Travel Grant, Swiss Academy of Humanities and Social Sciences ($1,000)
(2014) Travel Grant, Swiss Academy of Humanities and Social Sciences ($1,000)
(2013) Co-Grant to establish the Marketing Speaker Series, University of St. Gallen, Switzerland ($10,000)
(2013) Three-year Postdoctoral Grant, University of St. Gallen, Switzerland ($175,000)
(2012) Highest distinction for Ph.D., University of St. Gallen, Switzerland [Summa Cum Laude]
(2010) One-yearFellowship, Swiss National Science Foundation, for advancing the doctoral thesis at the
             Marketing Department at Stern School of Business, New York University, USA ($50,000)
(2010) Grant, Swiss National Science Foundation, Summer School, University of Michigan, USA ($2,500)
(2009) Grant, Swiss National Science Foundation, Summer School, University of Essex, UK ($2,700)
(2002) Award, best first-year student result, University of St. Gallen, Switzerland [→1st of ≈1000 students]
(2000) Award, best result in business-related subjects (Economics/Business Administration/Law),
               High School at Kantonsschule Wattwil, Switzerland [→1st of ≈50 students]
 

TEACHING EXPERIENCE

Teaching Interest:  

Consumer Behavior, Marketing Core, Marketing Research, Marketing Strategy, Pricing, Service Marketing

Teaching Experience:  

IESE Business School, Spain
Instructor, “Marketing Management” Full-time MBA Course [English], Fall 2016.

University of St. Gallen, Switzerland
Guest Lecture, “Behavioral Pricing” Bachelor Course [English], Fall 2009.
Guest Seminar, “Pricing and Customer Value” Master Course [German], Fall 2008 and 2009.

University of Applied Sciences Chur, Switzerland,
Guest Lecture, “Behavioral Pricing” Bachelor Course [English], Fall 2009.
 

INDUSTRY EXPERIENCE

(06/2008-08/2008) Thomas Cook AG, Oberursel, Germany, Consulting Mandate “Pricing Strategy”
(01/2005-09/2005) Longines S.A. (Swatch Group), St. Imier, Switzerland, Marketing, Internship
(10/2000–03/2001 & 07/2001–09/2001) E-Sider.com (TradeDirect), Lausanne, Switzerland, Online Trading, Internship
 

CONSULTING

Pricing and Price Psychology
(Duke-Ipsos Center & Think Tank, Thomas Cook AG, Swiss Federal Railways, Swiss National Cablecar Association, Das Hoechste, Stark AG)

Market Strategy and Positioning
(Switzerland Tourism, Vorarlberg Tourism, Hotel Saentispark, ADAC, Government Principality of Liechtenstein, Jungfrau Marathon, Swissalpine Marathon, Hockey Club Davos AG)